Analytics
Analytics shows how your posts are doing: followers, impressions, clicks and engagement over the last 7, 30 or 90 days, for your connected accounts together or one at a time.
The numbers come from your connected accounts and refresh every hour.
A number a platform doesn't share shows as a dash, never as 0.
Read the overview
Open Analytics in the menu, or press r. Overview is the first tab. Above the chart, pick the channel, the range (7 days, 30 days or 90 days) and the view.
- Account shows a chart for the tile you pick, against the previous period: Followers, Impressions, Published posts, Profile clicks, Engagements, Hourly engagement or Posting streak. Under it are best times, What Hive learned this month and Top posts, the 4 with the most impressions.
- Posts lists every post in the range. Sort it with the sort menu or the column headers.
Engagements count likes, replies, reposts or shares, saves and clicks. Press any post to open it in the panel on the right, the same one the Calendar uses, with its numbers and a button to remix it into a new post.
Where the numbers come from
Every number comes from the accounts you've connected, including posts you made directly on the platform. Buzzmark reads them once an hour, on the hour, and the line under the period says when it last synced and when the next refresh is. There's no button to refresh sooner. A new post's numbers arrive within a couple of hours of posting.
A dash means the platform doesn't report that number for that post. Point at it to see which, for example Instagram doesn't report clicks. A dash is never shown as 0, because 0 would mean nobody did it. Where a platform has no impressions for a post, its views stand in. What each platform reports is on Posting rules by platform.
Platforms share numbers from about a week before you connected the account. Posts from before that show without numbers.
Best times and your posting slots
Best times shows the average engagement per post for each hour, across the week or for one weekday, with the Strongest slots under it. It reads the posts in the channel and range you picked.
Your posting slots checks the active social set's slots against each platform's 3 strongest times, from all of the set's posts whatever the range. A time your slots cover is marked, and a count says how many are covered, such as 2 of 3 in your slots. Edit slots opens the set's slots. Until a platform has 10 posts with likes or comments, it shows how many it has so far and that platform's usual busy hours instead. More on Posting slots and best times.
What Hive learned this month
Buzz compares the last 30 days of posts from the active social set's Hive profile with its average post: how they open, the kind of post, the platform, the day and the time. It shows one finding and two moves. Each card marks the measured figure, says how many posts it's based on, and has a button that starts the move: it opens Create with the idea, or a new Quick Buzz.
It needs 8 posts with numbers from the last 30 days. Buzz reads once a day, on your first visit, and only when your numbers have moved; otherwise you see the last read. Every figure on a card is measured from your own posts.
Questions
How often do my numbers update?
Every hour, on the hour. The line under the period says when the last sync ran and when the next one is.
Why do my older posts have no numbers?
Platforms share numbers from about a week before you connected the account. Posts from before that show without them.
Can I answer comments here?
Yes, on the Comments tab, for Instagram, Facebook, Threads and LinkedIn. See Comments.
Where to next
- CommentsComments, a tab under Analytics, shows the comments people leave on your Instagram, Facebook, Threads and LinkedIn posts, so you can answer them without opening each app.
- Posting slots and best timesPosting slots are the weekly times a social set posts at, and Next slot schedules a Buzz into the first free one.
- CalendarThe Calendar shows every post on your connected accounts in one timeline: what went out, from Buzzmark or straight on the platform, and every Buzz that's scheduled.
- Hive profilesA Hive profile is everything Buzz knows about one brand: its voice, colours, fonts, products, audience and the posts that sound like it.